
We’re Built Different
Selbor wasn’t born in a boardroom.
It was forged where cultures intersect and creativity takes root. We’re rooted in heritage, shaped by story, and fueled by fearless imagination.
Faith, instinct, edge. We bring it all to the work. Design is how we serve. Strategy is how we lead. Creativity is our offering.
We don’t just make it look good. We make it hit. Make it last. Make it matter.
From grassroots to government, big brands to bold ideas, we show up with the same energy: real stories, sharp instincts, and a hunger to stand apart.
We build with purpose. We deliver with heart. This is legacy work. Spirit-led. Culture-rich. Selbor to the core.
Design Roots™ Framework
Feel it. Believe it. Build it. This isn’t a linear checklist; it’s a rooted, intentional approach that grounds every project in care, clarity, and creativity that connects.
Uncover what matters
We start with strategy, story, and tone, grounding your brand in purpose and emotion.
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Discovery • Creative Direction • Brand Strategy
The Story Behind the Studio
I’m Jeanette Romero — Founder and Creative Director of Selbor Studios.
I started Selbor to build brands that are bold, rooted, and real.
Design isn’t just what I do; it’s how I see the world. And for me, creativity is a gift I honor with care, strategy, and a little Bustelo-fueled grit.
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For over a decade, I’ve led branding, campaigns, and strategy for government and mission-driven teams. I know how to pivot, deliver under pressure, and make ideas land with impact.
But what drives me? Helping people show up through design clearly, confidently, and without apology.
Working with me isn’t stiff. It’s story-rich, purpose-first, and full of energy.
Selbor Studios is my legacy in motion. Made for the dreamers, the builders, and the ones bold enough to lead with truth.
